

Get recognised for your quality with our independent evaluation process.

Benefit from constructive insight and actionable advice from our professional assessors.

Access training and webinars to keep your business at the forefront of excellence.

Access our industry links – use our business support hub and scheme partner discounts.

One of our professional assessors will visit as a mystery guest
They will discuss their assessment and provide constructive feedback
Hotels can gain a quality rating of 3 to 5 stars
3 stars offers good, basic facilities
4 stars has higher levels of service, enhanced comfort and some additional facilities
5 stars offers luxury and extra amenities
‘Quality Assessed’ meets required standards without stars awarded
Properties are eligible for, and may achieve, other associated awards such as our Welcome scheme accolades
Hotels assessed under the scheme will be ‘approved’ by VisitEngland

One payment has been received, we aim to complete the assessment within 6-8 weeks.
We offer Welcome Schemes complimentary to all quality star rated establishments, just let us know if you’d like to include these when making your application.